Most folks know they’re pretty good hockey players. But the real story of the Bonn Law Quinte Red Devils Peewee AAA hockey team is what the players have done off the ice this season.
The Devils are the just-announced runners-up in the Chevrolet Canada Good Deeds Cup, a national competition encouraging good deeds and community service across Canada.
Not only did team members perform a ton of good deeds and services in the Quinte region last year, they’ve won the right to send $5,000 to their chosen charity - Ronald McDonald House.
Team members come from Quinte West, Belleville, Tweed, Prince Edward County, Cobourg, Bancroft and Napanee. The Good Deeds Cup is a national online contest where teams prepared a one-minute video detailing the good deeds they have done in their community.
The video was then submitted to Chevrolet Canada for consideration as a top-ten semi-finalist. During the recent World Junior Hockey Championship gold medal game between Canada and Sweden, the announcement was made on TSN that the Devils’ video had made it to the top ten.
The next stage in the contest was to go head-to-head with the nine other communities in an online competition.Between January 15th and the 28th, the team promoted its entry via Facebook, Twitter, and local media, asking people across the country to view their video as many times as possible on YouTube.
There was even a live TV interview on CKWS as a part of the promotional strategy. The three most-viewed videos would go to the finals. The Devils’ video made it to the finals along with Smith Falls, Ontario, and The Pas, Manitoba.
The winners were announced on February 26th during the NHL trade deadline show on TSN. The winner of the contest was The Pas.
It was challenging for the Devils’ players to do all of their projects as a unit because they’re spread out across a very broad geographic area. So, it was decided that each player would do their own good deeds, or with players who live near them. And a lot of good was done! Snow was shovelled.
Team members lent their assistance for a clothing drive for the Pic Mobert First Nations community, and also for the Salvation Army Kettle Campaign, and for hockey instruction for youngsters. They visited seniors’ homes, and picked up garbage. A particular success was the total team effort required for a “Pink in the Rink” game for cancer research.
You name it, they did it.
Congratulations to the Bonn Law Quinte Red Devils - champions no matter how you cut it. They’ve not only helped their communities, but they’ve also learned firsthand that “paying it forward” off the ice is at least as important as what they do on it, if not more so. The Quinte region says thank you to the players, coaches and parents for working together on so many good deeds for our communities.